MSc in Wine Business
BUrgundy school of business
2014 - 2015
Veritas Young Wine Writer of the Year
2017 - 2018
MA in Media THEORY & PRACTICE
University of cape town
2012 - 2013
Michael Fridjhon Wine Judging Academy
2018
As the founder of Gosh! Wine Marketing, Gosia specialises in crafting bespoke marketing strategies for storied brands in the wine industry. Her expertise lies in:
Translating heritage and exclusivity into engaging digital strategies and campaigns
Writing refined, curated marketing content for luxury brands (back labels, press releases, editorials etc.)
Facilitating workshops to develop core principles and strategic guidelines
Ensuring brand messages resonate across all consumer knowledge levels
Gosia's approach combines her decade-long deep industry knowledge with storytelling prowess, consistently elevating brand prestige and driving engagement. The Gosh! philosophy and approach to work is that all wine communication needs to be approachable, fun and accessible - no matter the entry point. She believes that wine is made for drinking after all - not talking up in a silo.
Gosia is a Polish-born, South African-raised marketer and copywriter, currently living and working in Cape Town. She established GOSH! Wine Marketing in 2018 to help bridge the gap between digital marketing and wine brands. Her passion for wine started in 2012 during a semester abroad at the Grande école Sciences Po Paris. As an exchange student, she spontaneously enrolled in a course on 'French Terroir Wines and the Global Market'. Guided by exceptional lecturers through Paris's finest wine bars, she learned to discern aroma profiles and distinguish between various wine styles. This experience profoundly influenced her academic path, leading her to graduate cum laude and top of her class with a Masters in Media from the University of Cape Town in 2013.
Inspired by her time in Paris, Gosia co-created 'Generation Wine', a 45-minute thesis documentary that won 'Best Wine Documentary' at the 2014 International Oenovideo Festival in Paris.
Thirsty for more wine knowledge, she pursued a scholarship for a second master's degree - an MSc in Wine Business from the Burgundy School of Business in Dijon, France, graduating cum laude and top of her class in 2015. Gosia established Gosh! Wine Marketing in 2018 with the mission to blend her love for wine with the art of storytelling to create impactful narratives that resonate with consumers and elevate brands.
Notable Achievements:
WSET Level 2 qualification (2015)
Veritas Young Wine Writer of the Year (2017)
Qualified wine judge through the Michael Fridjhon Wine Judging Academy (2018)
Notable Clients:
Celebrated Wineries: Joseph Phelps, Frog's Leap, Viñedo Chadwick, Seven Apart, Graham Beck, Spier
International Leaders: International Wine and Spirits Competition (IWSC), Freixenet Copestick
Respected Connoisseurs: Tim Atkin MW, Oz Clarke OBE, Olly Smith, Susy Atkins, Tom Surgey
Today, Gosia loves to collaborate with brands that resonate with her philosophy. She approaches her work in a considered manner, invests in every project she takes on, and prides herself in fine-tuning each brand's unique voice.